Actionable insights with differentiated analytics
Custom build flexible models based on advanced analytics to transform data into more valuable and AI actionable insights. Predict the future events with innovative conjoin Research and predictive arithmetic techniques to connect all the dots for your Business value creation.
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Predictive Modeling: Use of Past Data to predict future. Gecko future outcomes and increase your opportunities for success with predictive modeling. Our Advanced Analytics team knows which tools to use to get the most mileage out of data, while not over-reaching or making unsubstantiated claims.
Our Experts will say what Predictive Modeling can do for your business. By modeling your company's current data and then extending that model forward, predictive modeling can give an idea of what to expect based on past data. This helps your business in Predict future sales and traffic trends, Predict and mitigate risk, optimize your resource planning, fill in any analytical blanks and many more.
Conjoint Research:Conjoint analysis is a statistical technique, originated in mathematical psychology, that is used to determine how people value different features that make up an individual product or service.
Gecko Research Analyst has expertise in end to end Conjoint analysis which start from respondents survey by defining the attributes and levels to test having the end goal in mind: for instance does one want to optimize product management or product development or does one want to test an online product or service by replicating the purchase decision? Or is one mainly interested in the brand price trade-off? The right set up is necessary to make sure that the final market simulators can be used to test different scenarios and deliver the answers to the business questions.
Market Segmentation: The essence of strategy is the concentration of effort and energy. Market Segmentation helps a company or a brand focus its marketing energies to maximize the return on strategic marketing investments. Our expert team help clients to understand the key Business questions of Target Markets, Optimal positioning, product opportunities identification and many more.
Advertising Evaluation & Optimization: Visualizing data in graphical format are called dashboards but prepare and analyze data to find & share actionable insights that can help to take business decisions are called Business Intelligence Dashboards.
Gecko data scientists can create various visual representations of your data to use in presentations or on your websites and marketing material so that your clients can quickly understand what you are trying to convey. Patterns and trends that might go undetected in text-based data can be recognized, and more importantly, understood easier when presented in a visual manner.
CRM Analytics: CRM (customer relationship management) analytics comprises all programming that analyzes data about customers and presents it to help facilitate and streamline better business decisions. CRM analytics can be considered a form of online analytical processing (OLAP) and may employ data mining. Operational CRM is the most traditional CRM subset. It maintains a record of direct interactions with clients and prospects. It's based on data entries and helps organizations monitor sales and marketing activities.